December 17, 2021 | |

About Josh Beal

Josh is responsible for the sales strategy of the business across Europe, providing plans that allow the company to prosper, whilst ensuring customers receive the highest value for money and the best service possible.


Having worked directly with our partners for the last 6 years I have been able to build a great understanding of what kind of support is needed from a sportswear provider.

Our partners include national governing bodies such as England Athletics and British Gymnastics, professional clubs including Lancashire County Cricket Club and Ulster Rugby Football Club, plus renowned sporting universities including Loughborough and Leeds Beckett. We also partner with many elite schools and grass roots clubs throughout the world.

Each institution we partner with has a range of bespoke needs and requirements, meaning as a business we need to offer a high level of flexibility, whilst offering a variety of fulfilment options.

As a true specialist in the bespoke sportswear industry Kukri are perfectly placed to meet these needs. We are not a prescript company and can adapt to each individual partner to find the best fulfilment mechanism. This could be a tailored bespoke range, retailing through our bespoke online shops, Kukri branded stock range or a completely bespoke stock holding, where we can hold products and deliver within 48 hours.

Why partner with Kukri?

Kukri is unique for multiple reasons including;

  • Our multisport offering
  • Our product range and designs
  • Flexibility in our offering
  • Our experience in the marketplace combined with our global reach

These strengths have been built through decades of business development and natural growth, meaning we can fulfil all customers’ requests, on time with any products, in any corner of the world. It is a testament to the business that we can supply all types of team sportswear requirements, from grass roots to elite professionals.

Our history supporting schools

At Kukri we have a very strong history in the school sportswear market, where we have held long-standing partnerships with some of the most elite schools in the world.

For over 20 years we have offered unique designs, which have allowed schools to portray their brand identity through their bespoke kit. Our ability to support multiple sports across multiple age ranges and having a product with a long shelf life has ensured that we have become one of the leaders in the market.

We pride ourselves in helping schools showcase their heritage through their sportswear designs, with high quality products and outstanding service.

As a business we continue to grow, develop, innovate and progress in the field of school sportswear and we aim to be the leading provider in the market and a trusted partner for our current and future school partners.

Find out more about our support for schools

Connect with Josh on LinkedIn